Brand


A strong coherent brand is vital to achieve cut-through. A strong brand alone is not enough. I work on brand guidelines, stories, keywords and mood boards to create a brand story and experience that will make your brand shared and loved.

Strategy


A robust strategy will take your business from where you are to where you want to be and beyond. Post consultation, I can project manage, implement and be involved in the everyday tactical activities depending on a business needs.

Content


Content is your key. We are story-tellers and sharers. My experience in news and publishing has made me understand what stories and content works to drive engagement. The right images and words will open doors to new audiences.

Results


I agree objectives, budgets and set targets to ensure all marketing activity is cost-effective with a strong ROI. I measure quantitive data using tools like Google analytics. I use tracking links in campaigns and monitor social media dashboards. I generate leads, likes, followers and sales.